The purpose is to give individuals more rights, to have more transparency and to ensure any organisation that collects, handles or shares personal data does so with a clear and lawful purpose.
There are some really terrific things about GDPR, things that will help you to reconnect with your audience as well as potentially helping you to save money in the future.
We really believe that ultimately you will have a more transparent relationship with everybody you wish to communicate with, because they will trust you to store and use their data responsibly.
In short, GDPR improves on old data protection laws to accommodate for the digital age. See how it can help your business by reading below!
There are eight steps toward achieving better, more lawful processes when handling the data of your customers, supporters, and members.
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